Years ago when we started Voonik, I and @hinava came up with tenets to ensure founder integrity. I am glad that till date we have stuck to these principles without a single exception.

  1. Company first. Stakeholders second. Founders last.
  2. 100% of time should be dedicated to Voonik and only Voonik. Don’t officially take up any advisory roles, mentorship roles or consultant roles. Exceptions allowed: Spending few hours to help budding entrepreneurs, preferably over weekends.
  3. Be fully invested in Voonik and only Voonik. Never own conflicting shares. (I sold Amazon shares as     they conflict while Navaneeth can hold FreshWorks shares)
  4. Avoid any related party transactions. If super-beneficial to the company, have the other founder deal with the related party.
  5. Don’t treat venture money like your own money. You should be more careful. This is other people money.
  6. Never take any money off the table before your employees and investors have made money. Have a conversation with the other founder if you need money for family needs. Instead, feel free to ask for more ESOPs based on successful milestones.
  7. Never be the highest paid person in the company.  (We had 5%     of people getting more salaries than the founders)
  8. Whenever you ask for a  sacrifice from your employees, you be an example by making that sacrifice first.
  9. Go through as much pain as you can personally but never let any pain or stress leak to the family.  Safeguard your family from workplace stress and financials.